Daniel Smeets

“Colour comes first”: This is how Daniel approaches hair. Healthy hair, natural looking highlights and color—that’s the foundation of a great haircut.

Daniel Smeets trained with Vidal Sassoon in London. He followed both Aveda’s program for colorists and L’Oreal’s color training. In Amsterdam, he worked as a dedicated colorist for Headline Hair Salon. Later, he worked with Robert van der Horst, 3x winner of Hairdresser of the Year. Before joining Wild Romance, Daniel freelanced and worked from McTavish Hair Salon.

Zürich, Switzerland is where Daniel began his career. Years ago, Daniel came to Amsterdam to broaden his professional experience. He loved the city and made it his home. Daniel gives every client the hair color and style that looks best, bringing out the beauty that’s already there. Doing make-up can also be part of the process.